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Ms. Ratushny has over 25 years of experience in various facets of business: retail purchasing and category management for soft and hard lines, retail advertising and PR/promotional planning, natural products and food industry wholesale and retail marketing, as well as marketing/public relations agency work for small businesses and design consultancies. Armed with knowledge and expertise gleaned by working in the trenches over the years, Ms. Ratushny decided to open her own business. She has dubbed herself: ‘A professional writer who knows business. A business professional who knows how to write.’ “Small business is the backbone of our economy. Small businesses are born because entrepreneurs have a vision to offer a better or more unique product or service. In my experience, their expertise lies in ‘building a better mousetrap’, but not necessarily in positioning and marketing their businesses,” stated Ms. Ratushny. “Without clear, concise communications, businesses lack visibility, differentiated positioning and the marketing value they need to be competitive and successful. My desire is to help business owners with all of their marketing and PR communications needs. My goal is to help them to attain success so they can live their dreams.” Write Strategy offers comprehensive marketing communications: web site copy, brochures and collateral materials, speeches and presentations, thought leadership articles and case studies for the business and trade press, press releases, public relations work, newsletter articles and blog posts. For more information about the firm’s services, please visit the web site at www.WriteStrategy.biz. To contact Ms. Ratushny at Write Strategy, please call 860-974-1688 or write her at claire@WriteStrategy.biz. ### Write Strategy Claire Ratushny 860-974-1688 www.WriteStrategy.biz
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